You are unique,
so is your skin.

Celebrate yourself with personalized skincare. Formulated and bottled just for you, now in a mini form. Kit starts from Rp. 280,000.
Start Skin Test

HOW IT WORKS

3 simple steps to
skincare made
especially for you.

1

Tell us a little about your splendid self

Take five minutes to answer a few questions, so we can get to know you, your lifestyle and your skin type.

2

Get matched up to your unique ingredients

We’ll then take the best of our plant-powered ingredients to whip you up the perfect products for your skin type, goals and lifestyle.

3

Sit back and relax

We’ve got our very best professionals on the job to bring you the very best. Your personalized package will arrive in 5 business days.

VeganHalalBPOM CertifiedNo IritantsNot tested on animalsVeganHalalBPOM CertifiedNo IritantsNot tested on animals
VeganHalalBPOM CertifiedNo IritantsNot tested on animalsVeganHalalBPOM CertifiedNo IritantsNot tested on animals

OUR PRODUCTS

Cleanser

We like to keep it clean over here and all balanced skin starts with a proper cleanse sesh. Our daily facial cleanser is as effective as it is gentle and infused with ingredients selected especially for your skin. Use it when you wake up, use it before bed, use it anytime of day that things are feeling a little dirty.

Toner

A formula that’s
uniquely yours

take the quiz

WHY YOU NEED IT

Simply,
effectively, you

Skincare isn’t one-size-fits-all. There are so many different skin types, so many products and ingredients, so many bloggers and Instagram accounts... it’s hard to even know where to start, let alone what your skin specifically needs.

We simplify skincare discovery by crafting a formula that’s uniquely yours. Our algorithm removes the guesswork, giving us the ingredients that will be best for you, so we can make sure we give you the most effective treatment for your skin, your goals and your lifestyle.

Phew. Finally.

OUR PROMISE

Always safe

SLS-Free • Phthalates-Free • Paraben-Free • Artificial Perfume-Free • Artificial Colorant-Free • Cruelty-Free • Halal • Vegan

INGREDIENTS

From nature, for you.

We find the best plant-based ingredients from across the world and bring them back home to create your personalized products — that’s how we make sure we’re bringing you the most effective, safest and ethically-sourced skincare we can.

All ingredients

Based on Ulin

  • Ulin

  • Wyona

  • Emily

  • Kei

  • Zefanya

Story

25 Years Old
Oily, Sensitive Skin
East Jakarta

Being a freelance photographer, I constantly spend my days in the air-conditioned room and often forgot to drink the daily dose of recommended water intake. To be honest, I am not a skincare junkie and I have limited knowledge on skin-related things.

Base helps me understand my skin better through Skin Test. The best part of it is when I learned about the key ingredients in my personalized cleanser and moisturizer. Those are tailored to help me achieve my skin goals.

Formula

Cleanser:

Increasing natural skin-barrier
Key Ingredient: Olive Squalane

Toner:

Boost Hydration
Key Ingredient: Cucumber Extract

Moisturizer:

Tackle Premature Aging
Key Ingredient: Rosemary Leaf Extract

How would you describe your skin?

Normal

Dry

Oily

Combination

Sensitive

get the latest

FAQ

What is Base?

Your skin type, goals and lifestyle are unique to you, so we make products that are unique to you too. Base brings you personalized skincare, starting at IDR 98.000, so you can spend less time worrying about your skin and more time on, well, whatever you want.

We simplify skincare discovery by crafting a formula that’s uniquely yours. Our algorithm removes the guesswork, giving us the ingredients that will be best for you, so we can make sure we give you the most effective treatment for your skin, your goals and your lifestyle.

I'm interested to know and try Base products, can you explain more about how Base works?

Do I need to sign up before taking the Skin Test?

Do I have to take the Skin Test to purchase your product?

I have completed the Skin Test, what should I do next?

I don’t understand some of the questions, who should I reach out to?

What payment methods do you accept?

#ITSMYBASE

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