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OUR PRODUCTS
Cleanser
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Toner
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“We loved our moisturiser’s non-stickiness, and skin had a comfortable glow just moments after”
Vogue Singapore
“Rasanya seperti pakai skincare high-end dengan harga yang terjangkau. Jelas BASE ini bisa jadi alternatif buat kamu yang mencari skincare lokal, clean, cruelty-free, dan vegan.”
Femaledaily.com
“Beauty brand pertama di Indonesia yang fokus pada personalisasi skincare berbasis teknologi.”
Liputan6
“BASE is building an important innovation in Indonesia’s beauty industry to ensure skincare products are always relevant to local consumer needs.”
E27
Based on Ulin
Ulin
Wyona
Emily
Kei
Zefanya
Story
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Formula
Cleanser:
Increasing natural skin-barrier
Key Ingredient: Olive Squalane
Toner:
Boost Hydration
Key Ingredient: Cucumber Extract
Moisturizer:
Tackle Premature Aging
Key Ingredient: Rosemary Leaf Extract
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FAQ
What is BASE?
For the longest time, “beautiful” in Indonesia only refers to clear, fair skin and long straight hair for women. That definition doesn’t represent the diversity in Indonesia at all. All of us are unique in our way, and hence unique skin comes with a unique problem. That’s why we created BASE Personalized Skincare to solve your skin concern based on your skin condition and lifestyle. To solve your unique skin problems, we offer personalized cleanser, toner, and moisturizer (and many more to come!). We are all unique in our own way, and therefore unique skin comes with unique problems.